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Adcetera

Adcetera

A Digital and Creative Marketing Agency
4.9

Houston, Texas, United States

Chicago, Illinois, United States

The Woodlands, Texas, United States

50-249

1982

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Adcetera is a distinctly diverse team of innovators, creators, and leaders from around the world, united by a shared passion for delivering exceptional results. With headquarters in Houston and offices in Chicago and The Woodlands, we take pride in our award-winning work and the meaningful value we create for brands, businesses, and communities.

We specialize in leveraging cutting-edge digital marketing strategies to help companies effectively promote their products and services. Through tools like websites, marketing automation, personalization, social media, and paid media, we empower businesses to connect with their target audiences with precision and impact. Using advanced analytics and business intelligence, we optimize the customer journey, ensuring that every touchpoint maximizes return on investment and builds lasting relationships.

Our expertise extends to guiding clients through transformative digital initiatives that enable them to adapt, innovate, and thrive. From digital strategy development to technology adoption, implementation, and ongoing support, we offer a comprehensive approach to digitalization. This process includes conducting in-depth assessments, identifying opportunities for growth, selecting and integrating the most effective platforms, and delivering tailored training to ensure seamless adoption and long-term success.

Our dedicated digital team collaborates closely with leadership, sales, marketing, and IT stakeholders to align visions and goals, creating synergy across departments. By integrating digital strategies throughout the organization, we help clients unlock their full potential in an increasingly competitive marketplace.

Beyond digital marketing, we excel in brand strategy, creative development, media management, and integrated campaign execution. Whether crafting a compelling narrative, designing a visually stunning campaign, or delivering measurable results, our team combines expertise with innovation to exceed expectations.

At Adcetera, we believe in the power of creativity, data-driven insights, and collaboration to transform brands and move minds. With over four decades of experience, we continue to evolve, providing the tools, strategies, and support businesses need to achieve their goals and make a lasting impact.

Budget per project
Starting from $5,000
Project duration
  • Starting from 1-3 months
Geographic focus
  • United States
Languages
  • English
Success stories

Challenge

WellNow Urgent Care needed to drive brand awareness and patient visits across 210+ locations in seven states. With urgent care patients primarily choosing nearby centers, WellNow required a hyper-localized approach to increase visibility, attract patients to new and existing sites, and monitor results at each location. The challenge was to balance local engagement with brand consistency and deliver measurable, cost-effective growth across all markets.

Solution

Adcetera crafted a location-specific media strategy, focusing on SEM for highly targeted local search ads that increased visibility and relevance by service and location. We complemented SEM with OOH, radio, TV, and Nextdoor, ensuring cohesive branding and community engagement. Our custom dashboard tracked media impact, allowing real-time optimizations to refine cost-per-visit and drive patient volume to each WellNow location.

Result

In two quarters, Adcetera’s strategy drove a 75% increase in patient visits, 170% growth in telehealth appointments, and a 60% improvement in cost-per-visit efficiency for WellNow. This campaign’s success earned Adcetera the 2023 Search Engine Land Award for Small Agency of the Year in PPC, celebrating our impactful, data-driven approach and measurable results in urgent care marketing.

Our awards
Houston, Texas, United States agency Adcetera wins BuiltIn Best Places to Work 2024 award
Houston, Texas, United States agency Adcetera wins 2024 Web Marketing Awards Excellence - Everon award
Houston, Texas, United States agency Adcetera wins Web Marketing Awards Excellence - Viridien award
Houston, Texas, United States agency Adcetera wins Search Engine Land Awards Winner 2023 award
Reviews

5

average rating based on Google reviews
tony vivacquaon
Sep 15, 2023

Ampersand has been working with Adcetera here in Chicago for just over a year, and we think they are a top notch group! Alex leads a fantastic team that's professional and very media savvy. They are a great asset to Chicago's ad community. We are very happy to be a preferred vendor, and we look forward to our continued partnership together in cable and streaming advertising.

Candyce Joneson
Aug 29, 2023

The team is friendly, funny and a joy to have around and in the space! They work and collaborate well together.

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Agencies in Houston, Texas, United States