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Earned Media

Earned Media

SEO is what we do. It’s all we do. Want to chat?
4.7

Sydney, New South Wales, Australia

10-49

2019

Open agency’s LinkedIn

Earned Media is an SEO agency that educates, supports, and helps brands grow through SEO.

We specialise in advanced content optimisation, link building, and technical SEO.

We're pragmatic in our approach and focus on ethical SEO strategies that deliver incredible results.

About the founder

Nick Brogden leads the company as Founder and CEO of Earned Media, acting as Chief SEO Strategist and primary client contact. Nick provides clients with personalised and expert SEO guidance that aligns with the industry’s best practices.

Over the past 12 years, Nick has played a vital role in Australian SEO. From crafting compelling content, leading successful campaigns, regular appearances and guest hosting Australian Network TV programme, Kochie’s Business Builders, and lecturing at universities to mentoring at INCO Australia and participating as a distinguished panellist for Semrush’s Global Marketing Day, his influence is both impactful and global.

Before founding Earned Media, Nick held senior SEO consulting roles at two of Australia’s foremost digital marketing agencies. During this time, he led impactful SEO campaigns for various brands, including medium-sized businesses, SaaS, fintech and proptech startups, and publicly listed companies.

Have any SEO questions you’d like to ask Nick? Drop him an email at [email protected].

Testimonials

Joey Moshinsky the Co-founder at Tutero says on Google Business Profile, “We have been working with Nick and the Earned Media team for a few months and have already seen impressive improvements to our domain authority, rankings, and traffic. They are a professional outfit who advise on strategy and work quickly. I have been recommending their services widely.”

Catherine Dix, the former Head of SEO at Webprofits and currently the Chief Operating Officer says on LinkedIn, “Nick is both an excellent human and an excellent marketer. He is not only driven but extremely knowledgeable in marketing, particularly SEO + organic strategies and continually looking to educate, support and help clients grow. Nick was a brilliant asset at Webprofits and I highly recommend his skills and work ethic.”

Dave Eddy, the Managing Director at Redback Solutions, says on Google Business Profile, “Ridiculously high quality. If you’re looking for a partner who can help you acquire digital PR and links that actually move the needle then look no further. Easy to deal with, zero fluff, completely results-focused.”

Budget per project
Starting from $1,000
Project duration
  • Starting from 1-3 months
Geographic focus
  • Australia
  • United Kingdom
  • United States
Languages
  • English
Success stories

Challenge

Goal 1: Increase top 3 position rankings for commercial intent keywords that drive traffic to the /services/ section of the website. Goal 2: Achieve revenue target of $300,000 in new development projects won from organic leads outside of Newcastle in the 12-month period

Solution

We focused on obtaining rankings quickly via content marketing by targeting commercial, evergreen queries with highly optimised content and an aggressive off-site SEO strategy to increase topical authority of the site for ‘web’ related queries.

Result

Goal 1 Result: 260% increase in keywords ranking in position 1 - 3 the total number of keywords in position 1 - 3 increased from 3.1% to 8%. Goal 2 Result: This goal was exceeded by 56%. Sales hit just over $469k in web project revenue won since Aug 2022 from organic search outside of Newcastle.

Challenge

Now in year 4 of our journey, we have gathered many learnings and recognised the impact SEO has had on our early success. Organic is our biggest traffic driver and highest converting channel. In addition to our always-on SEO work with Earned Media, we wanted to engage Nick and his team on a project to identify areas for improvement that would hopefully result in a notable organic growth spike. Within this time, we also agreed to 'double down' on offsite link-building to improve our DR by EOY.

Solution

This 6-month project was broken into key milestones, delivered by Earned Media. This included in-depth keyword research, a full site architecture review, delivery of insights and actionable recommendations, and reviews after actions were taken to assess their impact. Additionally ongoing high quality link building was built to pages across the site to increase DR.

Result

Since implementing these SEO improvements, we have clearly seen a spike in organic traffic as well as DR improvements (we exceeded our goal of achieving a DR of 33-35 by EOY, hitting 40 in December). We are also now seeing Gathar index for 105,000 additional searches per month (over 500 new queries) since these SEO recommendations were actioned.

Challenge

Our organic growth was stagnant over previous years. We needed an agency that could implement fast, work alongside our team & see incremental improvements in a twelve month period.

Solution

Implemented EEAT audits and updates to existing content to drive non-branded search growth. Identify new content opportunities and brief content to exceed competitors through in depth SERP audits. Drive authoritative growth through high quality link building.

Result

288% increase in organic traffic in twelve months. 84% growth in overall share of voice across relevant commercial organic terms. Website authority increased by 20% through offsite link building putting the client in the top 0.4% of websites in the world for authority.

Our clients
Sydney, New South Wales, Australia agency Earned Media helped redback solutions grow their business with SEO and digital marketing
Sydney, New South Wales, Australia agency Earned Media helped Camplify grow their business with SEO and digital marketing
Sydney, New South Wales, Australia agency Earned Media helped News Corp grow their business with SEO and digital marketing
Sydney, New South Wales, Australia agency Earned Media helped Easyshed grow their business with SEO and digital marketing
Sydney, New South Wales, Australia agency Earned Media helped Spacer Technologies grow their business with SEO and digital marketing
Sydney, New South Wales, Australia agency Earned Media helped DiJones grow their business with SEO and digital marketing
Our awards
Sydney, New South Wales, Australia agency Earned Media wins Top Link Building from Clutch award
Sydney, New South Wales, Australia agency Earned Media wins Top SEO Company Australia award
Reviews

5

average rating based on Google reviews
Aaron Babbon
Aug 23, 2024

It was great to work with the team at Earned media. They really understood what we needed and worked to support our business growth. We wouldn't have been able to grow as we did without them

Winston Nguyenon
Mar 1, 2024

I've been working in SEO for 15 years and Earned Media is the best SEO agency I've worked with. They are phenomenal at link building, thanks to their connections with thousands of sites. I can guarantee that you won't find a better link building agency anywhere.

Joey Moshinskyon
Aug 13, 2023

We have been working with Nick and the Earned Media team for a few months and have already seen impressive improvements to our domain authority, rankings and traffic. They are a professional outfit who advise on strategy and work quickly. I have been recommending their services widely.

Dean Gruskinon
Apr 18, 2023

I recently had the pleasure of working with Earned Media, and I can't recommend them highly enough. Nick was a pleasure to deal with. He was always responsive, attentive, and made sure to keep us in the loop every step of the way. His expertise in devising and executing a successful SEO strategy for our business was impressive. It was evident that he genuinely cared about our success and was committed to helping us achieve our goals.

liam gibsonon
Jul 14, 2023

Very impressed with the passion and dedication I've experienced from working with Earned Media. They have an incredible understanding of the shifting landscape of SEO, and their support has had a large impact on our business.

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